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Pre-Appraisal.

Process & Info

Thank you for choosing Gower Property Group and for the opportunity to do an appraisal of your property.

Below you will find the topics we would like to discuss with you. To help us serve you better, you may want to write down all of your questions, things you want to know or any concerns you may have. You are welcome to email them to us in advance to chris@gowerpropertygroup.com.au. Either way, we’ll answer them fully during the meeting as well as cover the topics below.

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Topics we will cover at your appraisal appointment

1. Estimated valuation
To accurately work out a valuation, we take into consideration:
Market conditions
Comparable sales
Value added
Capital growth
Taking all of these into consideration, we will discuss where your property likely sits in comparison to its competition.
Our goal when taking your property to the market would be to achieve much more than the expected or market value.

A couple of examples:
19 Kennedy TerracePaddington
4
3
425

My sale at 19 Kennedy Terrace was valued at $1,400,000-$1,450,000, marketed as ‘For Sale’, and sold for $1,535,000.

28 Thorn StreetRED HILL
4
3
1
429

My sale at 28 Thorn Street was marketed for ‘Offers over $1,499,000’ and sold it for $1,575,000, this is currently the Red Hill record price for a property on a sub 500sqm block.

2. Marketing strategy and price
Due to the current market, with a severe lack of stock, low cash rates and amazing buyer incentives, we need to discuss how best to market your home, be it by:
Displaying a price or price range
Auction
Expression of Interest
No Price Marketing (For Sale)
Our team customises every campaign to suit different properties, so please do ask how we can sculpt your marketing package to best suit your wants and budget. We are currently offering to cover the cost of a professional video for your property.
3. Timeline & Launching Strategy
Our average days on market is 19, but we always allow 28 days to sell a property.
We always launch a property between Monday and Wednesday to maximise exposure on the portals and social media before the first open home on Saturday. We also run open homes on Sunday which is another factor which has helped us dramatically reduce my average days on market. It is fundamental in achieving a high sale price to strike fast when the competition is at its peak, which is the first few weeks.
4. Styling and/or works to be done/quoted for if selling
During and following the walk through of your home, we will discuss what pre-marketing works are necessary.
Our team will organise all quotes, negotiate with trades and ensure high quality for the lowest price. We also organise access if you are unavailable or away.
5. Comparable sales/listings
On every single property, we go back 9 months to find potential buyers who have come through our listings and make sure they are coming through your home, either prior to the online marketing or during.
Our property management team will be informed of your sale to ensure all of our investors are also aware.
6. How I operate and work a campaign
We work 7 days per week, offering ‘Open Homes’ and ‘Private Inspections’ across all 7 days, this dramatically reduces time on market and therefore increases sale prices.

We stay aware and make my sellers aware of how the property is performing online in comparison to its competition, making sure that we are getting the right amount of traction when it counts.

Feedback reporting is done every week where we send you a detailed report of buyer feedback, buyer numbers, online views, click rates and enquiry levels.

Sunday - 90% of our sales have been agreed on a Sunday, but why? Saturday is a home buyers’ busiest day; a buyer will typically view around 5-8 properties every Saturday and it is impossible to stand out from the crowd. Hence our Sunday open homes, this minimises your competition to a select few, and very often, your home is the only home they will see.
7. Commission
We will discuss commission rates that best suit you.
Some of our awards and achievements
Highest Sale Price on Cochrane Street, Paddington
Red Hill Suburb Record for Property under 500sqm
Highest Sale Price on Herbert Street, Paddington
Highest Sale Price on Thorn Street, Red Hill
Highest Sale Price on Camp Street, Toowong
2nd Highest Rated Agent in Paddington 2019 on RMA
Highest Sale Price for 3 Bedroom Property in Stafford
Highest Sale Price in Kilpanie Gardens Townhouse Complex, Paddington
Highest Sale Price in the Adie Apartments, Ashgrove Avenue, Ashgrove
Our commitment is to sell your property for the highest sale price that is possible.

We look forward to your appraisal.